Why Legal and Marketing Conflict over Trademark Strategy
One of the most important issues for any company is picking the company name and product names. I have worked with countless marketing...
Do You Really Own Your Logo, Web Site or Other Commissioned Work?
Many business owners assume if they hire a photographer, graphic artist, web site developer or ghost writer that they own the rights in...
How to Care for Your Trademark
A recent trademark client told me he couldn't wait for his brand to be so famous people would use it as a verb, like to google (to search...
