How to Use a Trademark Properly
A trademark client once told me he couldn't wait for his brand to be so famous people would use it as a verb, like “to google” (to search...
What Goes in a Trademark Application?
The application itself is deceptively simple. You need: Name of Applicant Officer of the company, if applicable Address Email Phone...
The Trademark Process
As we said previously, many different items can function as trademarks, such as names, logos, color schemes and product designs. When we...
